L's Boutique trades from 12 Rainey Street in Magherafelt, stocking womenswear from labels including NU Denmark, Flygirl, Goa Goa, Le Sarte Del Sole, Kameya, Girl In Mind, Pretty Dress Company, Atom Label and Toxik. The shop carries dresses, everyday clothing, handbags and jewellery, aimed at customers wanting current fashion without a trip to Belfast or further afield. It opens Monday to Saturday, ten until half five, from a single Rainey Street unit rather than a wider chain of branches. The buying leans toward occasionwear and going-out dresses alongside more everyday pieces, refreshed with new arrivals through the season. As an independent boutique among Magherafelt's shopping streets, it competes on personal service and a curated edit of brands rather than the volume stocking of a department store.
Surveyed